I had an absolute blast at cabi‘s blogger day! It was such an honor to be shown around the office, meet the team & learn how they operate & hang out with some amazing bloggers!
Check out cabi’s video from the event!
What a crew! Be sure to check out these amazing bloggers that I got to share my day with…
Romy from Romy Raves, Alison from Wardrobe Oxygen, Jenna and Lisa from Savvy Sassy Moms, Sharon from Cupcakes and Cutlery, Nancy from Happily Ever Nancy, and Alyssa Mopia.
We started off the morning with breakfast and a little hang out time. We got to learn about each other and the cabi team!
One of my favorite parts of the day was learning about the inspiration behind their new fall line! I can’t say too much just yet, but y’all are going to love it (check out a preview of the collection here!). It’s amazing hearing from Chief Design Officer, Kat Woodside, and Fashion Director Becky Jantzen about how the collection came to be. Such talented women!
We got to hear from the creative Direct, Daniele Trussardi about his vision for the fall photo shoot and video direction. Before coming to cabi, Daniele worked on award winning campaigns for Gap and Nautica (among many others!). It was such an incredible experience.
After lunch we got to hear from Emily Sanders (cabi’s Director of Brand Messaging) about The Heart of cabi Foundation. It was so encouraging to hear about all of the good that cabi does as a company. The Coolest thing to me was hearing about how they help people in third world countries start their own businesses! Talk about inspiring!
After that, we got to learn about the cabi shopping experience from Alicia, a cabi stylist (and my new friend)! It was fun to see how they help their customers style each outfit!
At the end of the day we were treated to hair & makeup before our professional photo shoot with Daniele. This was definitely my favorite part. I was super nervous beforehand but the entire team was incredible and really helped me to come into my own during the shoot!
I got the chance to chat a little with Becky as we picked out our outfits for the shoot. She’s just so talented!
For more behind the scenes action, make sure to check out my vlog of the trip!
So thankful to cabi for this amazing opportunity.